National Magazine

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Description:
We were approached by a national entertainment magazine to not only redesign their website but to start SEO for their company.  This compnay has been around for over a decade and has over 1,500+ articles.  Their site was outdated but the technology behind the site was as well.   

As you can see they were already writing articles and seeing growth but wanted a boost.  We redesigned their website but through our strategy gave their articles and site  the boost it needed to see noticable growth in SERP traffic.  The stats shown are from our tracking efforts, the only stat we had going into the project was their bounce rate was at 34.29% for 2013.  Overall, a stat we are most proud of, we increased their number of sessions and users but still decreased their already low bounce rate.

We started in Feb 2014 but did not include the first 3 months because they did a roll out and had significant traffic to the site.  We wanted to portray the realistic stats the site has seen since our beginning and not the inflated stats that come with a site redesign and/or launch.
Notables:
  • Increased SERP estimated traffic dollar value by x10
  • Increased SERP traffic by x10
  • Increased number of Top 20 keywords by about 50%
  • Steadily dropped their bounce rate, their bounce rate before redesign and SEO was at 34.29%
  • Increased their Sessions & Users over Q3 and Q4 of 2014 to Q1 and Q2 of 2015.

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